UT
Typefaces
Information

UnitType is an independent type foundry run by UK-based designer James Smith.

Design services

Custom type design
Typeface development
Retail fonts
Font modification & re-naming

Licensing fonts

UnitType offers three standard licences covering desktop, web and app use. Some uses require additional licensing, while an Unlimited Licence is available for projects needing greater flexibility.
Desktop Licence
For installing fonts on computers and creating static or fixed-format content. The licence must cover everyone who installs or uses the fonts, including clients where applicable.
Permitted uses
  • Print, packaging and publications
  • PDFs, presentations and eBooks
  • Raster and vector graphics for websites
  • Organic social media content for accounts with up to 25k followers
  • Signage, wayfinding and environmental graphics
  • Video displayed on screens in public spaces

↓ Desktop Font EULA

Web Licence
For displaying live text online using self-hosted webfonts (@font-face). Each domain requires a separate licence. Usage is subject to the visitor or impression limits of the licence.
Permitted uses
  • Websites
  • HTML5 banners and embedded advertising
  • Live text in HTML email campaigns and mailing lists

↓ Web Font EULA

App Licence
For embedding fonts directly into applications and software. Each app title requires a separate licence. Usage is subject to the download or active-user limits of the licence.
Permitted uses
  • Mobile, tablet and desktop applications
  • Stand-alone software
  • Point-of-sale systems and in-store kiosks

↓ App Font EULA

Unlimited use

Covers desktop, web, app, broadcast, social media and other uses without restrictions on users, scale, reach or project type. Recommended for larger organisations, complex projects or situations where future use is difficult to predict.
Available by quotation.
Licence extensions
Additional licensing is required for uses not covered by the standard licences, including:
  • Logos, logotypes and wordmarks
  • Organic social media accounts with more than 25k followers
  • Paid social media content
  • Broadcast and streamed content
  • Original Equipment Manufacturer (OEM) distribution
Contact to get a quote.

Trials

Free trial fonts are available for testing, mockups, and internal presentations. They include a limited character set and aren’t permitted for public or commercial use.

↓ Trial Font EULA

Privacy

We only use your details to provide our services. See our Privacy Policy for more.

FAQ

What options are there to buy a font licence?
You can buy fonts on this website with secure payment processed via Shopify. If you would prefer to pay by invoice and bank transfer, email us and we’ll set it up.
Who should buy the licence?
The main user of the fonts should purchase the licence. If you’re using them for your own work, you buy the licence that fits your needs. If you’re using them for client work and they will also need to install and use the fonts, you’ll need to consider a licence with higher usage, and possibly additional Web or App Font Licences. If you're buying on behalf of a client you can enter their details during checkout.
What formats are fonts supplied in?
For Desktop and App Licenses, we provide .OTF files. For Web Font Licenses, we provide .WOFF2 files. Variable Fonts are supplied as .TTF for Desktop and App, and .WOFF2 for Web. Other formats are available on request.
Are there discounts for students & charities?
We offer 50% off retail fonts for charities, non-profits, student projects, and community initiatives. Contact us for a discount code.
Can I upgrade a licence to a higher tier?
If your usage has grown, get in touch and we’ll advise on the best options. That might involve a small cost to re-licence at a higher tier, or moving to a tailored Unlimited Licence.
How can I retrieve a previous order or invoice?
If you’ve made a purchase through our website you will have been emailed a link to download your fonts and invoice. If this information is lost, email us and we can re-issue the information.
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Can fonts be used for logos and other types of branding?
You’ll need to buy an Extension to the standard Desktop Font Licence to use our fonts in any logos, logotypes, or wordmarks. Contact us to discuss your project.
Are Web Font and App Font Licenses transferrable to other domains or products?
Yes. When purchasing a Web or App Font Licence, we’ll ask you where the font will be used. If you need to transfer it to another project later on, just let us know so we can update your records accordingly.
Can fonts be used on Social Media?
Yes. A Desktop Licence covers organic content (unpaid posts, stories, reels etc.) for accounts with up to 25k followers. For larger accounts or paid content, you’ll need a Licence Extension. Contact us to discuss pricing.
Can I share the fonts with my client?
Yes, up to a point. With a Desktop Font Licence, you can share fonts with clients, contractors, freelancers or other collaborators outside of your organisation. Each person installing the font becomes a user under your licence, so the tier you buy must cover this. In most cases where a client will be given font files, it’s recommended they either purchase their own Desktop Font Licence, or, for larger clients or wider-reaching projects, an Unlimited Licence. With a Web or App Font Licence, files can be shared with developers as required.
Can fonts be subset?
Yes. Our fonts include a large number of glyphs, and if you need to strip some out to reduce file size, that’s fine. If you need help with this or want a bespoke export, get in touch.
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